GTM dataLayer Writing Workshop


Course Overview:

In this course, you will learn how to write dataLayer, nothing more, nothing less. We won’t go into why dataLayers are important or why we use them (You can check out the GTM Essentials Training for that). We will simply learn the ins and outs of writing dataLayers.

You will learn:

  • How to write a new dataLayer
  • What Syntax is and which rules govern the writing process of a dataLayer
  • What kind of data types you can use to write into the dataLayer
  • How you can nest an array and objects within each other.

This course is accompanied by the interactive dataLayer Challenges which I recommend to go through in parallel.

Lessons in this Course: